SOPA and PIPA: Copyright Protection or Threat to Free Speech?
When Wikipedia chose to “go dark” by shutting down its site last Wednesday, people really took notice. Google took a symbolic stand by blacking out its iconic name on its homepage and many other sites took a stand as well.
This online protest (and others that occurred offline) had an impact. Both SOPA and PIPA were shelved indefinitely just two days later.
Thank You to The Thank You Economy
In the spirit of the holidays, I want to send a big thank you out to Gary Vaynerchuk. I just finished The Thank You Economy, Vaynerchuk’s latest book (released earlier this year). I really enjoyed the read. Yet, the book surprised me because it wasn’t really all about marketing (at least in a traditional sense), nor was it all about social media.
How to Spy on Your Spouse
As usual, my wife and I left for work at the same time this morning to get started with our days. Mine began with an unusual phone call …
Healthcare Accountability, Integration and KISS at Greystone in Orlando
I’m back from sunny Florida to a somewhat dreary Minneapolis in November. However cool and dreary it may feel in Minnesota, I’m feeling extraordinarily inspired … a little sunny you could even say! Why? Because I spent two days last week with some of the greatest minds in healthcare marketing at the 15th Annual Greystone Healthcare Internet Conference.
Along with a few colleagues from the Priority Integrated Marketing and Dowden Custom Media teams, I heard from many healthcare marketers telling stories of integration, collaboration and even KISS.
4 Answers to the Question: What Is Your #1 Tip for Building a Budget?
Let’s face it: budgeting is hard work. Right now, most of us are in either in the midst or tail end of planning for 2012. I asked 4 of my closest contacts, “What is your #1 tip for building a budget?” I was not surprised that they all provided great tips for other marketers. I was surprised to find that they offered such a variety of helpful tips and strategies they use in their own planning.
